"Eco Art for Earth: How Artists Influence Environmental Change," was an inspiring interactive discussion about the intersection of creativity and environmental activism. At this unique event, we interviewed our guest artist Carrie Ziegler and uncovered how she has used art to raise public awareness of the modern behaviors threatening our planet’s future.
Take a listen!
Many creatives mistakenly believe that art can’t impact policy decisions and societal perceptions as a whole. But the truth is that artists like Vik Muniz and our guest artist, Carrie Ziegler, prove that art can facilitate change. Vik Muniz helped change Brazil’s view of waste pickers and cultivated awareness about the importance of sustainable waste management after creating artistic portraits from recyclable garbage found in the largest landfill in Rio de Janeiro. And our guest artist, Carrie Ziegler, has used art and education to help community members better understand waste management and how it impacts our planet.
Questions This Event Interview Explores
How can you ensure that art made for change remains community focused?
How do you measure the impact art made for change has on a community?
What is the importance of community collaboration when creating art made for change?
✨ Big News: I Just Published a Workbook for Artists
I’m excited to share something I’ve been working on quietly behind the scenes: my new workbook, How to Get Press as an Artist, is now live.
This isn’t just another “how-to” guide. It’s an interactive, fillable workbook designed to help artists like you stop being invisible and start getting covered. Inside, you’ll find:
The Tanya & Mo framework — two artists, same talent, different outcomes. Why one thrives and the other struggles.
Story Worksheets — 7 deep-dive prompts to uncover the themes, experiences, and motivations that make your work matter.
Press Release Toolkit — with real examples and a fill-in-the-blank template you can use right away.
Press Packet Checklist & Press List Guide — so you know exactly what to send and who to send it to.
I wrote this because too many talented artists are making powerful work but staying unseen. Press coverage isn’t just about hype — it’s about joining the larger cultural conversation and building trust with collectors, curators, and communities.
👉 You can get the workbook here: https://www.beverlyaarons.com/books
This is the first in a series of resources I’ll be releasing to support artists in building visibility, power, and sustainability in their careers. If you’ve ever wondered how to move from “unknown” to “seen,” this is where you start.
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